Planning & Strategy

What makes your company unique? BSCI will work with you to uncover your competitive advantages and then develop detailed plans that capitalize on your strengths for advertising, marketing support, public relations, online/social media, employee communications, benefits enrollment and other human resource messaging.

Armed with all the necessary information, we’ll provide you with a comprehensive plan that includes:

  • Key marketing initiatives broken down by specific, actionable items.
  • All action items tied to specific business objectives.
  • Each deliverable with a budget, timeline and follow-up process to track expenditures and goal attainment.